About AMPRAGE Systems
The AMPRAGE Framework
The AMPRAGE Framework is a six-pillar operating model for unifying marketing, sales, and operations around a shared definition of value, a shared set of metrics, and a shared path to predictable revenue growth. Rather than treating positioning, lifecycle marketing, advertising, RevOps, and execution as disconnected activities, AMPRAGE turns them into a coordinated system with clear handoffs, feedback loops, and operating cadences. This system approach enables organizations to forecast more accurately, lower acquisition inefficiencies, improve customer expansion potential, and build durable go-to-market momentum.
Why it Matters?
Companies don’t scale on tactics alone. They scale when systems, processes, and data reinforce each other—so revenue becomes disciplined, measurable, and predictable. The challenge is that most organizations accumulate tools, marketing activities, and sales motions without ever integrating them into a unified revenue system. AMPRAGE bridges that gap by transforming scattered go-to-market efforts into a coherent operating model with clear handoffs, shared metrics, and accountability. This turns complexity into execution—and revenue into an intentional, repeatable engine.
About Liam
- I’ve spent my career at the intersection of B2B, B2C, and B2B2C marketing, revenue operations, and customer lifecycle strategy—helping companies move from tactical activity to scalable, system-driven growth.
- My experience spans HR tech, SaaS, and manufacturing environments where complex buying cycles, technical products, and multi-stakeholder decision-making require more than campaigns; they require clarity, narrative discipline, and operational alignment.
- I approach growth through the lens of the full customer journey—from positioning and market entry to onboarding, expansion, and advocacy. I’m a storyteller by instinct and a systems thinker by training, pairing narrative with RevOps discipline so that marketing, sales, and customer success reinforce each other instead of operating in silos.
- My work draws on deep business acumen and an owner’s mindset, shaped by an MBA and years working in incubators, PE, and global agencies alongside founders, CROs, and private equity stakeholders.
- I’ve built cross-functional teams, led GTM transformations, and architected revenue infrastructure that allowed organizations to forecast more accurately, acquire customers more efficiently, and scale operations with confidence.
- I created AMPRAGE to bring that same structure to leaders who need senior-level judgment without adding full-time executive headcount.